Yes, the way some people use the “power” the wrong way drives me crazy but in my last quick blog post the other day I noted how more apps are being created to let you SELL direct from your Facebook Fan Page.

I find it interesting to watch how even large, well established brands like Levi’s integrates social media into their overall sales and marketing plan.

Now, there are even more changes that you need to be aware of on Facebook.

First, Ed Dale covers it well- it’s the impact of the the new features from a marketers stand point.

However, in a post by Going Social Now, breaks it down to a more personal impact regarding your online presence.

Bottom line, if you are a Facebook user or using Facebook as market of your online marketing plan, I’d be interested in hearing your thoughts on the topic.

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Are You Keeping Up with Facebook Changes?

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@unmarketing Video

Here is a list of 10 Action Steps you can use for your own online business marketing today, post this list near your desk, and check off the items when you do them and at the end of the week, take a moment to reflect on your accomplishments.

1. Blog, plain and simple, it has been shown case study after case study, the more you blog, the more the search engines & visitors love your fresh content. You don’t need to be 100% perfect on all the right plugins, and strategies, just take action and make a point to schedule at least 3 posts per week.

2. Join Twitter, start tweeting and building those relationships. Even if you only have it open for an hour a day while you’re checking email. Visit Summize, also known as Twitter Search, and search for your keyword or niche and start following others with the same interest.

3. Join Facebook and spend a few hours a week networking, joining groups, posting interesting information. Add the Twitter App to pull your feeds into your Facebook profile and add your blog RSS feed into your notes section so all your new friends know what you are up too. I personally have “Share This” installed in my browser to make it fast and easy to share direct to Twitter and Facebook.

4. Add value. Forums, blog posts, free reports, social networking give information to those around you.

5. Participate in Forums. Visit Google and in the search box enter your niche + forum and find the active forums, create an account and make a point to visit an hour or two every week.

6. Be creative and smart but don’t be detrimental. Meaning, we all want to be savvy and smart business owners, but there are very few “new” ideas and for those that are already mult-tasking and it can waste your time and money trying to be creative. Find a model that works, find a mentor that’s been there, and copy the system – I’m not saying rip off someones work, I’m saying copy what is already proven to work just modify to be “you”.

7. Find your target market and get in front of them. They are where the money is, spending hours at your desk trying to understand your html code to change a word for SEO will not bring in sales. Find where your target market hangs out, what they are already buying, where are they shopping, what else are they interested in? Your odds are better to go to the herd then try to slowly drag the herd to you one at a time.

8. Track and Test. Never stop tracking and testing. Each advertisement should be coded so you can track results, drop the low performing ones – create more of the high performers. Link your banner ads to different pages so you can tell from a glace what ones are giving you targeted visitors.

9. Prioritize and outsource what you can. A good Virtual Assistant can improve not only your productivity but also make you money by allowing you to focus on strategy and business builders instead of time eating busy work.

10. Content, Content, Content. Never stop creating your content for your site or blog. If you struggle with content, outsource it or learn how to use PLR – Private Label Rights-you can’t go wrong with good content.

Post from: Online Business Marketing For Home Based Businesses

10 Action Steps To Your Online Success Today

Small Business Success Secrets

I read everything, I love reading, I love learning. I read ebooks, physical books, special reports, white papers.. you name it, I’ll read it. I like to read for my book club, but I have a true love of reading about business, online business marketing, social media and e-commerce. For this reason, I’ve becomme pretty good at quickly assessing if what I’m reading is junk or worth the highlighter.

My latest e-book read was sparked because of the wholesale/dropship aspect since this is a very popular area of my online baby business.

The author, Tim Knox, is an online entrepreneur and borrowing from his own profile..

“Tim Knox is a self-made entrepreneur who is well qualified to write a book like Small Business Success Secrets. Tim literally started with nothing and built a small business empire that grossed almost one million dollars in less than five years.

Tim is the founder, president and CEO of two successful technology companies and wholesale/dropship businesses.

Tim is an accomplished business writer and author. He writes the monthly “Inspirations & Ideas” and “Ebusiness Startup Expert” columns for Entrepreneur.com, the website of the national publication Entrepreneur Magazine.”

What Is Covered

This is just a small sampling of what is included in the book:

Part 1 Starting Your Business The Right Way

• How to tell if your amazing product is worth gambling on
• Choosing the right business for you
• Starting a business by the book
• Protecting your ideas with copyrights and patents

Part 2 Taking Your Business To The World Wide Web

• What does your website say about your business
• Maintain your website
• Understanding internet tax laws

Part 3 Making Money Online As An Entrepreneur

• Secrets of a successful ebay business
• Start up costs by using a dropshipper
• Easiest product to sell online
• Turnkey dropship websites

Part 4 Business Operation and Management

• Customer service
• Business lessons learned at the mall
• SWOT analysis
• How to handle the occasional oop-see
• How to handle cusotmer billing snafus
• Recommended money making opportunities

Like I said, this is only a sampling of the information. The overall format is written in a Q & A format where Tim took his top questions and articles that he wrote for his weekly newspaper column and compiled them all into one place.

An example from the book:

SWOT Analysis Is No Magic 8 Ball

QUESTION:
A key investor in my business has suggested that I hire a consultant to do a SWOT
Analysis to help plan for the future. I try not to argue with my investors, but I’m not so
sure I need to have this done. What do you think? -- Laurie B.

ANSWER:
Laurie, before you call in the SWOT team to deal with this investor (sorry, couldn’t resist that
one), let me tell you exactly what a SWOT Analysis is and how it can not only help you plan for
the future, but get a gauge of how your business is doing today.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. A SWOT Analysis is
a written exercise that can help you clarify and focus on the specifics that make up the four areas
that most affect your business. The purpose of a SWOT Analysis is to help you build on your
business’ strengths, minimize and correct the weaknesses, and take the greatest possible
advantage of potential opportunities while formulating a plan to deal with potential threats."

My Thoughts

Of course, this continues on to a more detail but my point is they are real questions that real small business owners need solid answers to in a simple way.

The information in the book is a great addition to the library of any new or intermediate online business owner and will save you hours of searching forums and un-qualified Google results so you can spend time on ….your money making aspects of business.

Now, in addition to me reading the entire book, I did a little more research on the author because I’ll be honest, there are many e-books on the market today that are written by a ghost writer that is re-writing content off ezine articles, throwing an ebook cover on it and I was impressed with the quality of information in this product so I was being nosy…just being honest.

When I first opened the book and did an initial scan I saw the couple of affiliate promotions and was about to close and delete but the content really caught my attention and his straight forward answers in my favorite “bite size” pieces makes it worth the promotion.  Then I decided to visit one of the links included in the book for a membership (both free and paid versions) to The Insider Club and was actually surprised that I was impressed with this link to more quality information.  Yup, I joined the free version to check it out even more and wow, such another great resource I have added to my library of links.

Not only does it give me tons of free small business information but it also has a social networking component to it that allows me to build a free online profile to get links, post articles/videos, and backlinks to my site and the best part? Unlike the other social networking sites I use like Facebook or StumbleUpon, everyone in this site is also a business owner- I immediately have access to other like minded people in the forums or finding joint venture partners or just as a soundboard. Very cool!

So now, I have to admit that I am doubly excited to have purchased the re-sale rights to this product (and it wasn’t cheap) but now I can offer it to you for a very low (maybe too low) price of only $5.00.

Yes, only $5.00, and you can have access to this e-book to download immediately.

Don’t Miss This Opportunity To Get Over 70 Pages Of Straight Forward Information You Can Use Today

REALLY.. DO IT!  For the price of a coffee and donut you can’t go wrong!

Post from: Online Business Marketing For Home Based Businesses

Small Business Success Secrets Review

If you are a Facebook account holder, you can start your own group as well.

While in your profile simply select “Groups”              

You will then be brought to a page where you can see all the groups you are part of, can Search for groups or can Start a Group

You enter in your information including

• Name of Group
• Description
• If you want it open to everyone on Facebook or only to your network
• Contact information

Click the “Create a Group” button and Voila! You now have your own cool group. Make sure you add yourself as the Officer so everyone knows your in charge.

Now, please come join Moms Business Coach on Facebook and let the good times roll.

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Moms Business Coach Facebook Group