I am not a big fan of “Banner Advertising” because I think it is done incorrectly 89% of the time.
When I first started online I thought the process went like this:
You send an email to every website you visit and ask them to “exchange links”
You then send them a link to your banner and they put on their “link exchange” page that is one banner after another.. generally about 30 in a row, page after page.
You then get their email, and add their “banner” to your “link page”
You move onto the the next website
Does this sound familiar? Are you STILL doing this? If you STOP, really, STOP NOW.
I’m going to give you a little piece of information that it took my own “aha” moment of studying linking strategies to understand.
Ready?
Link exchanges are not all equal and in fact can HURT your website.
You want to build quality links from similar sites that have good PR and Alexa rankings and you want to include as many deep links as possible.
Did that just sound Greek to you?
I’ll get into more detail in the next post because this post is really supposed to be about my Cool Tool Find of the week.. the Instant Banner Generator!
I am not a graphic artist, nor do I have any intentions of being a graphic artist. In fact, I know that my time is better spent doing other things and that is why I now outsource 99% of my graphics.
However, I am in the process of creating my affiliate programs and as a result I wanted the flexibility to create some quick and easy banners.
I found this program and I have tried several other “instant graphic maker” and basically most give out sub-par results. But this one! This one is a keeper!
HOW TO, Reviews